Active vs. Passive Investing: Creating The Right Balance
- Matt Williams
- Oct 27
- 3 min read

When aiming to build wealth, understanding the difference between active and passive investing is essential. Both approaches have their own philosophy, advantages, and risks. The right choice, or balance between the two, depends on your goals, risk tolerance, and time horizon.
At JTM Williams Capital Management, we guide investors in crafting strategies that balance growth potential with long-term stability. In this blog, we will discuss the pros and cons of active investing and passive investing, and how a financial advisor can help you to create the right balance for your goals.
Understanding Active Investing
Active investing is about taking charge. Investors or fund managers handpick securities like stocks, bonds, or alternative assets, with the goal of beating the market. An active investing approach relies on research, market insight, and timely decision-making to uncover opportunities that others might overlook.
Potential for higher returns in inefficient markets.
Can target undervalued assets or niche sectors like biotech or small-cap stocks.
Flexibility to respond quickly to market changes, hedge risk, or capitalize on trends.
Allows personalized portfolios aligned with ethical priorities or high-conviction strategies.
Comes with higher fees and risk, requiring careful manager selection.
Understanding Passive Investing
In contrast, passive investing takes a “set it and forget it” approach. Instead of trying to beat the market, passive strategies track an index using low-cost ETFs or index funds. The goal is to mirror market performance and provide steady, predictable growth over time.
Key points:
Cost-efficient, often charging less than 0.10% annually in fees.
Provides built-in diversification, reducing individual stock risk.
Reduces emotional investing mistakes like panic-selling or chasing trends.
Offers simplicity and predictability for long-term growth.
Tax-efficient due to low portfolio turnover.
Comparing Active and Passive Approaches
Choosing between active and passive investing isn’t about which is “better.” Your decision comes down to choosing an investment strategy that aligns with your goals.
Key comparisons:
Costs: Passive investing saves 1–2% annually in fees versus active funds.
Performance: Passive strategies reliably track market returns; active strategies may outperform in volatile or inefficient markets.
Risk Management: Passive provides broad diversification; active offers tactical flexibility.
Investor Profile: Passive suits time-strapped professionals and long-term savers; active suits engaged investors willing to take on risk for potential growth.
Creating Your Hybrid Strategy
Using passive as the foundation and active for growth can combine the best of both worlds. A financial advisor can help you with both active and passive investing by tailoring a strategy that fits your goals, risk tolerance, and time horizon. Here’s how:
Clarifying Your Goals and Time Horizon
An advisor starts by understanding why you are investing. Will your investment plan be for retirement, to buy a home, or build generational wealth? Knowing this information helps determine how much of your portfolio should be actively managed versus passively invested.
Educating You on Active vs. Passive StrategiesAn advisor then explains the pros and cons of each and helps you understand which approach suits your financial personality and goals.
Building a Blended PortfolioMany advisors recommend a hybrid strategy, combining both styles. An advisor will strategically allocate your assets between the two to balance risk and reward.
Managing Costs and Tax EfficiencyAdvisors help minimize unnecessary fees (especially in actively managed funds) and optimize for taxes. For example, placing passive funds in taxable accounts and active funds in tax-advantaged accounts when appropriate.
Ongoing Monitoring and AdjustmentsMarkets change, and so do your goals. A financial advisor regularly reviews your portfolio, rebalances when needed, and adjusts your active vs. passive mix based on performance, market conditions, and your evolving situation.
Keeping Emotions in CheckOne of the biggest advantages of working with an advisor is behavioral guidance. Advisors help you avoid emotional decisions like panic selling or chasing trends which can be a major factor in long-term success whether you are using an active or passive approach.
Active and Passive Investing with JTM
At JTM, we believe successful investing isn’t about choosing only one side, active or passive, but about finding the right balance for your unique financial journey. Our advisors take the time to understand your goals, risk tolerance, and time horizon to design a portfolio that blends the stability of passive investing with the strategic opportunities of active management.
With JTM by your side, you don’t have to navigate the complexities of active and passive investing alone, you gain a partner committed to helping your money work smarter, not harder.
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